This is a class blog for students in the University of Washington Extension Marketing Certificate Program 2011.
Sunday, January 16, 2011
Standard 1 Disclosure of Identity
All of the standards of conduct that are required of WOMMA members are important. The disclosure of identity standard adds to the transparency model that businesses need to adopt. The growth of the social media has added another layer of exposure to each and every business. Disclosure of identity is another step in creating transparency so that the consumer is able to make an informed buying choice.
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Standards of Conduct
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